Marketing Plans & Policies


HCR is committed to affirmatively furthering fair housing and removing barriers to housing choice for New Yorkers. On this page, you will find the policies, procedures and guidance developed to promote these goals. Please visit HCR’s Fair and Equitable Housing Office (FEHO) and New York State Division of Human Rights for more resources on fair housing and housing discrimination.

Affirmative Fair Housing Marketing Plan

HCR’s Fair and Equitable Housing Office (FEHO) oversees the development of Affirmative Fair Housing Marketing Plans (AFHMP) by new and existing HCR-financed projects. The goals of the AFHMP and associated policies are to reduce segregation and promote housing choice for all New Yorkers.

Affirmative Marketing

Community Development Block Grant (CDBG) Affirmatively Furthering Fair Housing Checklist

Recipients of federal funds have a duty to affirmatively further fair housing (AFFH) pursuant to the Fair Housing Act. In general, activities that AFFH should promote non-discrimination and ensure fair and equal access to housing opportunities for all.

More Information

Violence Against Women Act (VAWA)

Applicants and tenants of HCR and HUD-financed housing may not be denied admission or evicted from housing because the applicant or tenant has been the victim of a crime protected under the Violence Against Women Act, if otherwise qualified for the housing. The following documents provide relevant guidance and forms for implementing the HCR VAWA policy.

HCR VAWA Management Bulletin

HCR VAWA Model Forms

HUD VAWA Final Rule

HUD Guidance on VAWA Final Rule

Credit and Criminal Convictions Assessment Policies

Housing Providers cannot reject applicants for HCR-funded housing based solely on credit history. An individualized assessment must be done that takes into consideration factors like whether the debt is student or medical debt and the length of time since certain negative credit events.

Please use the following documents to apply the Credit Policy.

Criminal Convictions Assessment Policy

With limited exceptions, housing providers of HCR-financed units can no longer reject an applicant because of their criminal history without first conducting and individualized assessment of the applicant and allowing them to provide additional information.

Webinar Training on Criminal Convictions Assessment Policy

Policies and Forms


NYS Fair and Equitable Housing Office Fall 2016 Fair Housing Webinar

This Fair Housing Webinar provides an overview of Federal, New York State and local fair housing laws and regulations as well as emerging and cross-cutting issues impacting fair housing.